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All You Need to Know About Aligning Sales & Marketing Companies with strong sales and marketing alignment grew their annual revenue by 20%..	2012 Trends in Loyalty Marketing Discover six trends recommended by TIBCO Loyalty Lab for leveraging the latest in loyalty marketing..
Brandjacking in Hospitality: What You Need to Know If you've ever booked a hotel online, you've probably seen them: search ads, triggered by..	An Introduction to Closed-Loop Marketing Effective marketers should be able to tie every single lead, customer and dollar back to the..
Multilingual Marketing Content: Growing International Business with Global Content Value Chains This research report describes proven..	How to Unlock the ROI of Your Marketing with Analytics You know the value of tracking your marketing initiatives. Once you have access to..
Increase Revenues and Protect Brands with Email Reputation Management This white paper is an outstanding resource for marketing, brand..